South Bay Coin » How To Buy Gold Jewelry

Complete Guide On How To Buy Gold Jewelry

Gold prices have reached all time highs and owning gold is same as having money. It is also considered a wise investment as a hedge against inflation and unpredictable rises and falls of the stock market. Gold is extremely liquid and can be bought and sold all over the world as well as online. Gold dealers are located in every major city and this article will provide a guide on the important factors on everything you need to know about buying gold jewelry.

What does Gold Purity Mean?

It is highly beneficial to know the purity of the gold your buying. Pure gold is 24k gold meaning 100% pure. It means that the metal contains no other components of any other metals, therefore you have pure gold or solid gold. Gold values are calculated by its purity. The higher the purity of gold the higher the value of the gold becomes. Which is determined by the gold spot price or the price of gold today. Below is a breakdown of the purity of gold.

KaratHallmarkGold %Analysis
9K.37537.5%Lowest karat of gold
10K.41741.7%Low karat jewelry
14K.58558.3%Most common in jewelry
16K.66666.6%Primary used in dental gold
18K.75075.0%Very popular and more yellow in color
20K.83383.3%Popular karat used on jewelry overseas
21K.87587.5%Popular karat used on jewelry overseas
22K.91691.6%Popular karat used on jewelry overseas
24K.99999.9%Highest purity of gold, sold in bullion and coins

How To Buy Gold Jewelry

When you decide to buy some gold jewelry it can be an exciting item to shop for. Gold is a precious metal and is bought and sold by the weight and karat according to the current gold price. The benefits of owning gold jewelry is that it is highly durable and can last forever. Be wise in this important purchase and the article will provide an outline to guide you.

1. What karat of gold is best for you.
Most people purchase gold jewelry to wear and enjoy. A 24k gold chain would not be practical to wear everyday being that it is very soft and can easily be broken or scratched. It would also be the most expensive to buy because of its gold purity. Gold bars for example are generally for investment and are usually 24 karat, some gold coins as well.

2. Gold jewelry can be worn everyday but choosing 18k or 14k will be your best choice. An example of this would be whether your considering an 18K or 14K chain. Both are fine to wear everyday and enjoy, the main difference is the color. 18k gold will be a more brighten yellow color, while 14K will be less yellow in color but is still the more durable of the two.

3. What Color Is Right For You
Yellow Gold – Highly represents the color of gold because its color identifies natural color
White Gold – Looks like silver but is more brighter when polished. Ladies engagement rings in white gold are a popular choice as well as platinum engagement or wedding bands. White gold is also popular in luxury watches and looks beautiful.
Rose Gold – A blend of 24 karat yellow gold with a mixture of copper. Also known as pink gold and when mixed with Zinc rose gold will show a more subdued red tone. Rose gold shows style, class and affluence. Most beautiful manufactured in fine luxury watches like Rolex, Cartier, and Audemars Piguet.

Find out why South Bay Coin is the best place to sell gold jewelry, designer jewelry and luxury watches.

Call (310) 363-7808 for a Free Quote

Get The Value Of Your Gold Jewelry

Choose a Trusted Jewelry Company

1. Trust: Check to see if they are Rated with the B.B.B

2. License: Check to see if they are fully licensed

3. Longevity: How long have they been in business

4. Transparency: Be sure you check the gold price for the day you are buying as well as the karat and weight of the item you are buying.

There are online gold calculators you can download to check how much over the melt price you are paying. Be careful of high markups from expensive retailers.

Compare Prices: Show around and check prices. Be sure to remember the weight and karat so you can compare apples to apples. It may be time consuming but you could save yourself some money.

Designer jewelry companies like Cartier are very expensive and you are paying for the name and design. One main point to consider is that you are buying a signed piece of jewelry that has value because of brand recognition.

If you are thinking of sell your gold or jewelry. South Bay Coin jewelry and luxury watch buyers provide a fast, easy, and confidential way to sell your gold jewelry, luxury watches, and gold and silver coins. We have been in business since 1980 and are a leading gold jewelry buyer. You are welcome to sell your jewelry online or visit us in person and you can be confident to receive the best possible prices.

KC W.
If you were to go anywhere to exchange Gold this place is the place to go! Extremely kind everyone... is friendly to the maximum degree and very transparent as far as anything you want handled or anything you need regarding Gold this place is the place to go to please visit five starread more
Gerard M.
A super nice and knowledgeable staff and owner. They also gave me top dollar after I tried a few... other places.read more
Melissa T.
I would recommend my friends and family to come here to sell their valuables because the people... here truly want the same for you! I had scouted a few different places but couldn’t get the rate I felt was fair until I met Luis! He was very polite, transparent, and informative. They have an option for you to be called back when you leave a question and his answers never changed! All my fears and anxiety about the situation was immediately out at rest when I realized that I was dealing with someone who respected me! Do not make Th e mistake of going somewhere else! Save your time and gas and just come here!!read more
ask B.
At a time like this we all need someone to give us a helping hand and South Bay coin is that place.... I won’t lie I came into this please expect them to be ripped off but ended up getting a bottle of water , Good conversation and I was not treated like a thief who’s selling stolen items.😂 Best place in the south bay to sell your old gold... They even gave me a few extra dollars.☺️read more
If you were to go anywhere to exchange Gold this place is the place to go! Extremely kind everyone is friendly to the maximum degree and very... transparent as far as anything you want handled or anything you need regarding Gold this place is the place to go to please visit five starread more
KC W.
A super nice and knowledgeable staff and owner. They also gave me top dollar after I tried a few other places.
Gerard M.
I would recommend my friends and family to come here to sell their valuables because the people here truly want the same for you! I had scouted a few... different places but couldn’t get the rate I felt was fair until I met Luis! He was very polite, transparent, and informative. They have an option for you to be called back when you leave a question and his answers never changed! All my fears and anxiety about the situation was immediately out at rest when I realized that I was dealing with someone who respected me! Do not make Th e mistake of going somewhere else! Save your time and gas and just come here!!read more
Melissa T.
At a time like this we all need someone to give us a helping hand and South Bay coin is that place. I won’t lie I came into this please expect them... to be ripped off but ended up getting a bottle of water , Good conversation and I was not treated like a thief who’s selling stolen items.😂 Best place in the south bay to sell your old gold... They even gave me a few extra dollars.☺️read more
ask B.
Easy terms and good guy !
mark F.
South Bay Coin is the best!!! They helped me right away, gave me top dollar and even removed a couple of diamonds from ring for me...which my jeweler... wanted to charge $20 for. Bob is awesome, explained everything and was very professional. Don't waste your time going anywhere else.read more
Via G.
Thank you South Bay Coin for helping me get the best price for my gold coins and gold jewelry. Fast and easy hassle free transaction. I would highly... recommend going to South Bay Coin if you are looking to get cash for gold in Los Angeles.read more
Alexander P.
Sold my Cartier Santos for the best price at South Bay Coin in Los Angeles. I was treated in a professional manner and was paid in cash. Very... straight forward and hassle free to deal with. I would strongly recommend their service. Thank you.read more
Mike R.
After checking other competitors I decided to call South Bay Coin and I’m glad I did. I was guided through the process of how to mail in my Cartier... watch. The process was simple and I was paid within 24 hours of them receiving my watch.read more
marlene S.
After searching other locations to sell my Gold necklace & pendants, I called Luis at South Bay Coin and I’m so glad I did. He guided me through this... process quickly and easily.I’m satisfied with South Bay Coin and highly recommend...read more
kenneth D.
I sold my Fathers Rolex Submariner and got 400 dollars more than two other offers I was given, so I took it! I live in Arizona and used their mail in... program. It was easy and no hassle at all. I was wired the money within hours of them receiving the watch. Thank you for helping me sell my Rolex Submariner. I highly recommend them! I seriously felt like they went out of their way to help me. Can't tell you how much I appreciated that.read more
Cary C.
Best prices paid in cash. Sold some gold jewelry and a Men’s Rolex Submariner. The gold jewelry was weighed in front of me and they offered 500... dollars more than other cash for gold places. The Rolex price was also great and was paid 300 more than the 2 other quotes I got. Highly recommended. Thank you guys..read more
Jay A.
I took some time to do my research and due diligence before visiting a gold buyer in Los Angeles, but really was drawn to their professionalism and... customer care over the phone. They offered me the MOST MONEY for my GOLD JEWELRY and SILVER COINS that I had saved up for quite some time. If there’s any time to sell, I thought it would be now with this uncertainty that Corona is causing. Stay safe all, and if your going to sell, I highly recommend South Bay Coin!!read more
Renee E.
I just sold some jewelry at South Bay Coin today. They made me feel comfortable and explained the weight and prices to me. They paid me the best... prices for my gold in Los Angeles. They beat the 2 other offers I received before coming in by $350. Walked out with $1250 cash and a huge smile on my face. Very happy with the service and my extra cash. Thank you guys!!read more
Alex K.
Highly recommended! I have been a customer of Bobs for years selling him just about all of my gold chains, rings, and just about anything of value.... Anyone that’s been South Bay coin knows how’s awesome and genuine Bob is. I guarantee you will get the most cash for your gold here and you will have fun doing it. Just take my word for it and say hi to Bob and Luis for me!read more
Robertino A.
Diego S.
William G.
Carmen B.
So awesome and easy to deal with! Gave me more then expected!
Carrie s
One of the best experiences I had ... customer service was great ... Nancy was so nice and helped me out ... I recommend this place .. I'll be back... againread more
Estuardo P.
Southbay coin service is awesome and the employees are very friendly n professional u should stop by and see for yourself....
Nathan's W.
very friendly and fast service .. Nancy helps you understand the way selling gold and sliver works . very satisfied
Cristina G.
I had some gold that I wanted to sell for a while. I went online and decided to shop around. First place I went to was South Bay Coin, and they made... me an offer but I still wanted to check around. After a few hours of wasting my time all around Lawndale I went back. They offered me the most out of all the places I visited and that was good with me. I do recommend it to anyone trying to sell gold. read more
Matthew R.
i needed money to pay my phone bill "you know how that is " and i found some old, bent, broken gold that i had in a box under my bed doing nothing... but wasting space so then i was like hmm maybe i can get some money from this so i went down to this pawn shop and he said yea ill give you 200 and i then said no and left when to my amusement i saw a dancing gorilla with a sign that said "we buy gold" so i checked it out when i got there the lady offered me 275 and i was like heck yeeee give me that and it didn't take long so i was happy you guys need to check it out =3read more
Marco R.

South Bay Coin Jewelry and Watch Exchange are proud members of the Gemological Institute of America (GIA), International Watch & Jewelry Guild (IWJG), and the National Watch Association (NAWCC). We are the premier buyer of fine jewelry, luxury watches and vintage Cartier, Tiffany, and Van Cleef & Arpels jewelry collections. Our specialist have years of experience in valuing designer jewelry and luxury timepieces. Other reputable services we utilize are:

Contact Us

We are committed to providing excellent customer service. If you have any questions or concerns please feel free to call, text or email us and one of our expert buyers will answer any questions you may have. We are open Monday – Saturday 9:30 AM – 6 PM

(310) 363-7808
info@southbaycoin.com
16916 Hawthorne Blvd,
Lawndale, CA 90260